From November 2nd to 4th, co-hosted by the Nanchang Municipal People's Government and the China Association of Hairdressing & Beauty, the 2023 China (Nanchang) International Hair and Beauty Festival and the 44th China (Jiangxi) Beauty Expo were held at the Nanchang Greenland International Expo Center. Since its inception in 1995, this year marks the first time the International Hair and Beauty Festival is held in Nanchang. The festival mainly consists of seven major sections: conference, competition, exhibition, show, business, red (celebrity), and observation. The competition, exhibition, and business activities took place in halls A1 and A2 of the Expo Center, attracting over 500 companies, including Qingdao Youdu, Jiuzhou Regenerative Medicine, Beijing Feiyue, Shanghai Yunwei, and Hong Kong Lian Da Beauty Industry Group, showcasing beauty instruments, massage devices, health care products, nail products, beauty and skincare products, and medical beauty products. These represented the full spectrum of the beauty industry, showcasing new products, projects, and technologies.